Sample MBA Essay - Why MBA from our business School

For this MBA essay, you have to list your short-term and long-term goals. You might also have to do a thorough research on your target business school to answer these questions.

In what role do you see yourself working immediately after graduation?  Why?  How will your past and present experiences help you achieve this?  How will the London Business School MBA Programme contribute to this goal?

For the first part of the question- what role do you see yourself working immediately after graduation?

In the near future, I see myself working as a management consultant in one of the firms like Johnson & Johnson, Mckinsey or BCG. I want to introduce processes that can potentially improve the productivity of the company. I also want to be involved with the strategy formulation of the company.

Why?

I want to ensure that the solutions and best practices that we provide to our clients would add value to their business.
 
How will your past and present experiences help you achieve this?


Example:

I believe that the experience that I would gain by working on a flexible course in London business school would provide me with the necessary skills to solve the myriads of real business issues that a company face. Also, being an Information Technology (IT) consultant for five years, I have instilled in me a structural approach to problem solving. I can improve my business-solving skills with my experience and the training that London Business School (LBS) would provide.

How will the London Business School MBA Programme contribute to this goal?

Note:

1) Refer the business school website and other forums to find out what members in the business community is saying about the Business school. Google would be your best friend.

2) Every business school has a unique selling proposition. It can be a list of
distinguished speakers, networking clubs or a unique learning environment.

3) Align the unique selling proposition of the business school with the short term and long term goals that you have in such a way that the USP of the business school would be sufficient in achieving your goals.

Example:

(Alignment of Business school USP and your goals)

I believe an LBS MBA can provide me with the knowledge and tools necessary to open my business. I understand clearly that this career goal require skills, such as business insight, management capabilities, and networking skills. An MBA from LBS is a perfect choice since it will equip me with the skills and knowledge necessary to make a professional business plan, finance new ventures, assess the value of a company, and create a self-sustainable business. During my MBA course, I hope to discuss my business plan with my classmates. The innovative ideas and business insights that a diverse and talented group could generate would be of tremendous value for me. Furthermore, LBS have a unique educational philosophy that stresses on leadership and practical learning. A flexible exit scheme and relevant set of electives have ensured that the course remain action oriented. The concentration on entrepreneurial management is what excites me the most, as this would be in alignment with my long-term goal of starting my own business.

(USP of the Business School)

I choose LBS because its post LBS employment record shows a high percentage of students getting opportunity in business consulting and general management that perfectly bolster my short-term goal of pursuing a career in management consultancy. The work of consulting is rewarding, since it will call on critical skills, developed both in my course work and through my work experience, to complete consulting involvements that have senior executive visibility. These intensive involvements will deepen my understanding of the key elements that a company requires in order to succeed. Solving strategic problems in a team-based environment can significantly polish my teamwork and leadership experience that is invaluable for a start-up company.

(Conclusion)

I believe that an LBS MBA, when combined with my experience, will provide the right skills and knowledge to pursue my short and long-term goals in management consulting, entrepreneurship, and new venture creation

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